Tuesday, November 13, 2018

Make Money Online - Blog Marketing and Home Business

All blog owners do blog marketing. They get readers through marketing their blogs in order to make money online. Marketing your blog means making it available for other people to find and read it. This is a great strategy to sell products and promote affiliate programs using links. You can make blog marketing your home business if you like it. This article will give you some important tips on how to make money online through blog marketing. So read on for more information.

1.Choose a specific market for each blog.

If you decide to make blogging your home business, you will need to own more than one blog. So if you consider doing this, you will have to select different markets to serve. Serving a specific market in each blog will help you to be more successful as compared to mixing different markets in a blog. For instance, you can blog on pets. When you choose this market, you should not mix it with kitchen appliances. Concentrating on a specific market for each blog will attract those who like pets instead of mixing it with what they are not interested in.

2. Learn more about blog marketing.

You will have to know all the aspects of blog marketing if you want to make it your home business and earn a living. Learn all the strategies that will bring readers to your blog. Further learn how to write about what you are promoting and how to be better ranked in search engines. This will make you successful in blog marketing and make money out of your home business.

3. Optimize your blog for search engines.

Search engine optimization (SEO) is another important aspect of blog marketing. This consists of optimizing your blog in order to enable search engines to find and better rank it. If your blog is ranked high on search engines, you will receive free traffic to it. You will have to consider hiring someone to work on optimizing your blog if you do not have enough time to do it. This will prove to be rewarding with time because blog optimization is essential and it will help you make money online.

4. Outsource some works to make substantial amounts of money.

You will need to consider outsourcing some works to improve your blog if you want to make money online using your blog marketing. You may need to hire writers or bloggers who can write quality content for your blogs. Someone can be hired to leave comments on other blogs thus leaving links pointing back to your blogs. You can keep a record of the hired writers to indicate how often some things need to be done on each of your blogs. This will help you to be organized and prioritize your works. A spread sheet can help you do this since you will know what needs to be done by who and when. This can help you avoid using one person to do many things.

5. Treat your blog marketing business like any other home business.

So you must understand that the rewards you will reap from your blog marketing business will depend on the effort you put into it. You must therefore put in the same effort you would put in any other home business. If you give less hours to your blog marketing business, you will make money online accordingly. In order to earn a full time income from blogging, you need to spend quality time building it. Owning your own blogging business and working for yourself will make you feel good.

In conclusion, may I say never despise the times of small beginnings. Start small and put in the necessary effort and hard work. That will make you successful in blog marketing and make money online, which you have always desired. So persistence, perseverance and hard work will yield the deserved results.

Blog Marketing Tactics - Blog Marketing Tactics to Help You Grow Your Business

Recent surveys showed that the leading online marketing tactic widely used is blogging. According to Lee Odden of the Online Marketing Blog, blogging is leading their survey list and it is followed by e-mail marketing and search engine optimization.

Clearly, blogging is becoming one of the primary ways of doing business and doing marketing online.  It is currently perceived that it is important for a company to have a blog of some sort included in their marketing plan.  Without a blog or a site, their competition would definitely get ahead of them.

How does a company benefit from blog marketing tactics?

You need to get information published and available to the general public instantly.  Specials ly, if it is product information.  With a blog, you get to do this aspect of marketing.  You can even enhance the level of communication that you have with your customers and potential customers.  This enhanced communication with your customers may even give you an upper hand and help you build good reputation. This would definitely help you attract more customers.

Blog marketing tactics is a term used to describe the strategy that involves the use of a weblog as an online marketing tool.  Businesses are not only doing this to promote their products and solicit reaction from the public, but they also do this increase sales, brand awareness, build visibility and gather ideas for the next products.  All of these help a business retain their present customers and expand their business opportunities.

So, with a lot of businesses operating with blogging, what is the secret to blog marketing tactics?

It is no secret.  Apparently, it is the same as other marketing tactics out there.  Resolving your customer's issue or for the  blog owners, it is understanding and resolving your reader's concerns and problems.

Making your blog important to readers is one of the "secrets" for blog marketing tactics.  Make your readers feel that they would not be able to get the pertinent information from other blogs.  Make them feel your blog is the most important blog in the world wide web.  Post or write useful content for your page. But do not put deceitful information.

Another important thing to remember in blog marketing tactics, is being honest.  This would pay off in the long run.  This would establish your credibility.

There are numerous successful blogs out there that forget to interact and communicate with their readers.  If you are a blog owner, make sure that you get to respond to the email sent by your readers.  Not only respond to their emails, but also to their comments posted on your page.  This would make sure that you are on the right track.  Keeping in touch with your audience maintains your connection with them.
Another blog marketing tactics "secret" is getting your blog indexed.  You can let the search engines know that it is time to reindex your blog.   You can do this by "pinging" your blog.  You can go to pingomatic.com to ping your blog.  This site can accommodate you for free.

Blogging can be an opportunity for you and your business. It is a world wide web of opportunities and possibilities.

Small Business Blog Marketing: What Does It Entail?

Blog marketing can be quite complicated for anyone that has never even blogged before. If you are considering getting into small business blog marketing, you will want to first have a blog and see what that is like before you get into something more. Blogging requires dedication and patience. You have to update your blog on a regular basis in order to keep your readers happy. Doing so will keep them coming back for more and to see what you have new to say.

Small business blog marketing consists of blogging about your business. It definitely is a great tool that you should use to get your business out there and known by others. However, you will need to be patient because it is a long process that will require much of your attention. Just because you have a blog does not mean that someone is going to find it and read it. You are going to have to make it known. If you have a website for your business, you can link your blog to it and that will let the ones that know about your business and business website know about your blog as well.

Small business blog marketing is something that anyone can do. Having a blog and keeping it up to date with the latest information is not hard. All you need to have is a plan and you will be set to market any type of business from your blog. Whether you are selling a product or a service, it does not matter. A blog that is marketed the right way will be beneficial to any business whatever it might be.

So you are probably wondering how you are going to accomplish this small business blog marketing. When you are marketing a blog, you pretty much do it the same way that you would market a website. It is going to need keywords, and content. You can write the content yourself, or pay someone else to write it for you.

That part is totally up to you. However you will want to be sure that the content is decent and something that your readers will want to read. This will keep them coming back. Make sure that the content is written from special keywords that you choose. You will also want to become familiar with SEO which is Search Engine Optimization. SEO will help you to optimize your blog to get a better ranking with the search engines.

Once you have chosen the keywords, and gotten some content published on your blog, you will be ready to get it out there some more. Link exchanges are wonderful for marketing your small business blog. You want to try and exchange links with sites that are relevant to yours, but not in direct competition. If you try to exchange links with sites in competition with yours, you are going to find that many of them will turn you down in fear of losing business to you.

Paid directories are a big part of small business blog marketing as well. You can pay some directories to list your blog URL in their directory under the specific category that it falls under. However, some of these even have specific qualifications that you must have to get in. Follow all of the application steps, and you should be ok. Just do not try to submit your blog to a directory that it does not qualify for, or fit in.

Another important thing to remember when you are into small business blog marketing is that if anyone leaves you a comment on your blog, you should acknowledge it and respond. You can also comment on other blogs that are relevant to yours, and leave a link to your blog as well. This will help bring in visitors to your blog, and you will begin to see more and more traffic.

Small business blog marketing is not rocket science; however someone that has never marketed a single thing before in their life may have problems. Just be persistent, and don't give up.

The First Steps to Blog Marketing

Known as weblogs, blogs are the new great thing on the internet. They are more or less a platform which you can use which allows you to actually post your ideas on most any subject that you want to. These weblogs can be used for a variety of things such as a diary, web promoting, idea writing, and publishing. You can use blogs for anything your heart desires. If you have never used a blog and are new to blogging in addition to blog marketing, you will want to know the few key tips which make blog marketing easy. If you have a particular market in mind, blog marketing will be easy. You will notice many people are using blogs to keep a diary, and these blogs are not be intended to make them money. These type of blogs are just simply ways to put their thoughts out there and find others which are going through the same thing.

If you have never blogged before, the best thing for you to do will be to start one. You can then merely journal in it for a while to get the feel for it. This will let you learn what is required and just what it takes to keep up a blog. When you begin and start journaling your notions and what is on your own mind, there is really nothing for you to lose. A blog following or followers are not be needed if you decide you don't want other people to read the things you are writing about. Now that is a personal preference. However, doing this will allow you to see what makes it work. Then you have the option to move to working to market an item or perhaps a service.

Marketing something is cheaper by using a blog than it will be if you use a website. The simple reason is there are tons of free blogging sites you can select and use to spread the word about your product or service. These free blogs are just as good as if you owned a website and hosting which you have to pay for. There are advantages to having your own personal website, but for a novice, a free one will work until you understand blogging a little better and you don't have to worry about moving all your files and information to a server. The free blogs are simply and easily customizable for beginners without having to know a great deal about HTML code. If you don't really have knowledge about HTML, you will begin to see that with free blogs yours will generally have the same characteristics as everyone else's. Don't worry; it will be OK in the beginning stages of blogging. Once you are becoming more familiar with blog marketing and blogging and have some success, you can certainly make changes the changes you would like and start to stand out.

Having your very own personal blog, means you are in control of the unique content published on it. You will be in charge of what is said on your blog and what you don't want said or viewed. You are of course writing it all, correct? So, you determine your limit! Whether you want a blog that does website reviews and takes nominations, or you wish to sell products or merchandise you make at home, you will make the choice. Utilizing a blog to make people aware of whatever you decide too is a great strategy to market and promote.

Blog marketing could have the tendency to get a little complicated whenever you allow it to. It will only be as hard as you decide to make it be. There is a huge number of bloggers out there which are making a great living off their blogs by blog marketing. We are all aware it can easily be done. We just need the knowledge to know the secrets. First, for any beginner, start small, and be consistent. The bloggers who continue to make a great living blogging all did. They started with just one blog, built that blog up. When that blog began to succeed they added another blog, and again build it up. Then, came the keeping up of both blogs and not allowing any of them to fall behind, they continued to include ever more. Of course they had help doing all of this. They more than likely outsourced a great deal of their tasks and work. If you are looking to make a massive income with blogging, you will require some help too.

Blog marketing is really a very good thing to learn. Think about it, if you can sell products from your blog, you will sell those products everywhere. Making money blogging is definitely one of the most satisfying things that you will understand how to do. Just do not expect to make that massive money in one day, understand you will really have to work at it consistently; each and every day. Don't forget, the amount of work you put into it, is exactly what you will get out of it. Put in the effort and you will be on your way to fast money online blogging.

Some Simple Tips For Blog Marketing

Blog marketing is not hard if you know what you are doing. However, like most things in business there are certain things that you must do every day if you want your blog to be a success. For example, don't expect to just create a new post and simply forget about it, you have to be consistent and post regular quality content relevant to your niche or topic of interest. There are many ways to market your blog, but I would like to give you (in this article) some very simple tips for blog marketing... so keep reading!

Some Simple Tips For Blog Marketing

Good quality content is something that you should ALWAYS be looking to provide your blog readers and subscribers. However, there is also the requirement for it to be original as well. Although you can market your blog with PLR material, I don't recommend that, as Google loves quality original content and can heavily penalise you (by dropping you down the rankings very quickly) for having duplicate or copied content on your blog. So be sure that all of your posts are your own material or material that you own the rights to and your blog marketing efforts will be rewarded in time.

Some Simple Tips For Blog Marketing - Competitions:

Competitions are a great way to market your blog. Having competitions can provide a good interaction with your readers and can provide some great social commenting which on it's own can have a very positive impact on your Google rankings. Importantly, it is also a great way to keep your readers coming back.

Lets face it, everyone loves to win things, you can make the prize relevant to your marketplace and a reason for a reader to opt-in to your blog newsletter or mailing list.

Some Simple Tips For Blog Marketing - Blog commenting:

Blog commenting should also form a very important part of your blog marketing strategy. Not only should YOU be looking for relevant blogs to post regular comments (good back linking strategy this!) on, but you should ALWAYS ensure that you respond to any relevant comments that have been left on your blog by your readers as well.

The fact that you do this on a regular basis, forms 3 major impressions on your audience:

1. It shows your readers and subscribers that you are real.

2. It gives out a message that you have the best intentions and interests of your audience.

3. It provides a level of confidence to your subscribers and readers that can be missing in this era of virtual businesses. So make sure that NO comment remains unanswered.

Some Simple Tips For Blog Marketing - Interview an Expert in Your Niche:

Interviewing an expert and posting it on your blog is a fantastic way for you to market your blog. But you must obviously ensure that the experts you interview are relevant to your target market, as with all of your blog posts. For example, if your blog is targeted to the golfing niche, then an interview with Tiger Woods would be highly relevant, but an interview with Richard Branson would not (still of interest though, but that's for another article).

So hopefully you get the idea. Any interview, if it is going to increase your blog's profile, simply MUST be of major interest to your target market, or YOU WILL BE WASTING YOUR TIME AND ENERGY.

Some Simple Tips For Blog Marketing - Press Releases:

Submitting regular press releases is an excellent way to market your blog. These days, sending out a press release or having one made for you is within the budgets of most businesses. You'll find that many companies will offer you a package deal in which they will write the press release for you, then submit it for a discounted price. But it is well worth remembering that there are lots of companies out there that will do this for you, so shop around and prepare to do some bargaining!

Some Simple Tips For Blog Marketing - Current Affairs:

Posting on your blog about current affairs is a great way to attract readers from outside of your niche, especially if you are promoting something that has a wide range of uses or interest. It is also usually a good way to promote some commenting from your subscribers. But bear in mind that this only works if the news is really up to date. NOBODY is interested in old news especially when they have more than likely seen it on TV or heard it on the radio anyway.

Marketing a blog can be fairly tedious and monotonous work. The key (as previously mentioned) is to be consistent and disciplined to add new highly relevant content on a regular (at least 3 times per week, EVERY WEEK) basis.

Blog marketing is not difficult, but don't be fooled into thinking it is easy either. But it is SIMPLE if you follow the advice given above and commit yourself to building a business. Hard work, persistence and discipline are all you need.


A Blog Marketing Plan - The Basics

Marketing is a low percentage racket no matter how you do it, but blogging can seem to be the bottom of the barrel. It seems that some days no one is paying attention to you at all. You may not be using all of the resources at your disposal or, if you are, in the proper manner. You can't blog alone and need to have a plan in place.

The following is an explanation of how to make a blog marketing plan and how that plan can work for you today.

Blog Writing and Posting

The title of this section may sound obvious (considering the title of the article), but it is the first step. You have to write a blog. Of course, you can have this part of the plan completed by someone else (say a professional writer), but even if this is the method you choose, make sure that the content matches your message/product/service.

Once the blog is written, it needs to be posted to your website and optimized. But, is this all that needs to be done?

In the past, you may have written the blog post and just put it in the queue and hoped that people would read it. Even if people read it, they may not respond. The problem here is that you are not actually marketing; you are just writing a blog at this point.

People who are interested in either your content or what you have to sell may find you and read the post, but the majority of people, who are potential customers, will not read it. The post needs a bigger send off.

Blog Promotion

Social Media Communities. Social media is a great business tool because it connects people. Although businesses are beginning to see the benefits of using this medium, maybe you haven't yet. When you write a blog, there is a community of people on Google+, Facebook, Twitter, LinkedIn, and others that will want to know about it (ex. LinkedIn Groups, Facebook Groups, etc.).

If you have properly set up your groups and have been following and posting interesting tidbits in the past, you will get your blog to a larger audience. Other people in your sphere will tell people in theirs who haven't discovered you yet. Begin discussions in these networks to build up relationships with their members.

Social Media Updates. In addition to starting discussions in social media communities, make sure you notify your social media networks immediately of the new post. This is how a one way your one blog post can garner you an amazing amount of new business.

Tip: Some people will suggest that you add a plugin to your site to have the new blog post automatically sent to your social media networks. I highly discourage this. It doesn't look natural and you really have no control of what content is posted. I suggest you either go to each social network and post about your new blog post or jump onto HootSuite (or any other social media management tool) and have it sent from there.

Bookmarking. There are a variety of sites where members keep bookmarks of blog posts that they want to read later. When they add something, their connections will also see what they are interested in. Therefore, bookmarking blog posts can give the writer great exposure.

There is no need to go into each site to bookmark the blog post. You can use an automated service such as OnlyWire.com and enter very little information about the new blog post and they will distribute that.

Tip: I know that some people bookmark their own blog posts, but I would suggest you have a third party do it for you. That way, it looks more natural and it doesn't look like you are promoting your own work.

Article Marketing

A blog is not necessarily an article... sometimes there is a difference. A blog is a conversation between you and the reader; it is more personal, yet it should be informational, also. An article is a piece of information. It is written by a knowledgeable individual who is seen as an expert by what he or she posts.

But, there is a parallel between blogs and articles... as a matter of fact they can be the same thing.

Most business owners will post to their blog and not include personal information because they are using the blog to enhance their business rather than using it to connect with their friends and family. The good thing about informational writing done by someone who is an expert on the content is that people will listen (just make sure you still try to be use a personable voice to relate to your audience).

It is another marketing tool to write articles from an expert position which can be posted to a few selected article directories. Do not post your article to every place you can on the Internet. Make sure the directories are reputable and only post to 5-10 directories.

A few of the directories I highly recommend are EzineArticles, GoArticles, Biznik. In addition to readers finding your articles on these directories, the articles from these sites also show up in searches (on Google, Yahoo, etc.) when someone is looking for your expertise.

Article marketing is another way to get your blog out there (as the sites require a bio) and show people what you have to offer.

Social Media Marketing

Posting a message to different social media networks is as simple as entering the message into the appropriate window. But, there could still be a problem. What if you don't post very often? Are people going to listen to you/read your blog when they have no idea who you are? The answer, of course, is no. You have to create a presence on the social media sites, develop a community that trusts and follows you. You need some online friends and followers.

This is done simply by posting a few times a day (the amount of posts depends on which social media network you are posting to) with items of interest. By doing this you will build a following and people will look forward to your messages. They may also visit your website to learn more about you and your business.

Tip: Even though you can use HootSuite to schedule these posts for the week, I would still suggest you visit the social media networks you are more involved with each day and manually post information and interact with others. If you don't, your connections will see that you are not really networking with them and just promoting your business (even if the weekly posts are promotional).

Video and Podcast

Your blog content can be stretched even further. Videos and podcasts can be added to your blog as marketing tools. The audience gets to know you better and has a better understanding of your offering. At one time, I would not have even listed these as a basicblog marketing strategies, but in today's online world, they have both become a major factor (especially videos).

Video Marketing. In addition to posting a video to your blog, you can distribute it to video directories.

YouTube is one of the most popular sites on the web today and it has been for a number of years. Anyone can post a video, about anything, and put it on this virtual board. This can benefit you if an individual is searching for videos in your area of expertise or if friends want to see what you have to offer.

There are other video directories you can submit your videos to, also. A couple of the more popular ones are DailyMotion.com and MetaCafe.com.

Podcasts. Podcasts take a little more organization, but they can also be a great marketing tool. It is basically an internet radio program that you host or are a guest of. Creating the podcast is as simple as buying a microphone and the software required. Some people go bigger and rally up there production value, but you can keep it simple.

Once you create your podcast, you can upload it to a plugin on your site and it will be automatically distributed to iTunes.

There are many strategies that can be added to your blog marketing plan, but this will give you a good start. When you start a blog for your small business, make sure you spread the word about what you have written. Promote your new blog post in social media, bookmark your post (or have a 3rd party do it), submit the content to appropriate article directories, submit the content to appropriate article directories and seriously think about creating a video and/or podcast from that blog post content. If you do all of this, you will be on your way to a successful blog!

Tuesday, October 30, 2018

Know Your Self Worth in the Business Marketplace

Far too many times in the last few years because of the crummy economy, professionals are devaluing their self-worth in the job marketplace. We as a society need to put a value on our own lives in the business world and start driving the price of employees up instead of down.

This theory is not only goes for solo-entrepreneur's on the internet and off, but the common job seeker who has just found themselves laid off from a job, re-entering the job marketplace, or trying desperately to move on from their current position. I worked for a company once that lost their contract. It was awarded to another vendor and the employees in my office scrambled to move on before being laid off.

The one thing that distressed me was the inability to determine one's self-worth in the business marketplace. What irks me the most in corporate America is when people take a pay cut when they really deserve a raise. Why on earth would you work at a position for 3-10 years, gain all that experience and then let someone tell you that your worth is less than what you are currently making or valued at the same amount?

It's inexcusable to let someone dictate your value in our society regardless of what the economy is doing, what your friends tell you should be making, or what an HR person says your job title is worth! Do you want to know why? Every time you take a pay cut you are not only undermining your ability to survive and your family's ability, but you are telling the HR person and the economy they are right. Do you have any clue what that does to the job market? That not only makes the rich richer (the big bad business owner), but it also now tells the rest of the job pushers that your job is now only worth this much money. That means everyone else who is qualified for that position in a different state and a different city has now been told their job is only worth this much.

So for example, Project Coordinator Jane in ABC city USA has made 60K a year as a high level project coordinator on at IT project for the last 3 years. She has gained invaluable skills and could probably do the job of a project manager now and run circles around them. Unfortunately she has also gotten burned out on her job and she has heard rumors that they are eliminating her department.

She has now applied for a better coordinator position at company Awesome. They have everything she wants in a position and are even going to give her more duties such as managing a small staff. Guess what? They know she needs a job so they offer her 55K a year to this awesome new job and explain that's what everyone else in the industry is now offering. Jane takes it without even negotiating and she is happy to have a job. But she has a twinge of depression creep in because she feels that she should have and could have been making more but tries to rationalize her thoughts stating she was going to be out of a job soon so she should be grateful for anything at this point.

This is where the downward spiral starts. Jane in turn has started a ripple effect by not even negotiating herself worth even though she deserves more. But now she feels a bit of anxiety every time she goes to work at her new awesome job because she knows she should have asked for more money. This is a common problem not only in the corporate world but online as well. Because Joe Shmoe in India can live on and will take 4 dollars an hour, Joe Brilliant in the good ole USA feels he needs to lower his prices as well.

If the entire workforce would stand up for themselves and tell corporate America they are worth more, and that they will not being doing the job of 3 people instead of just 1, I believe our job force would be much happier and work more productively. You have to value yourself everyday in life and business much higher than what you would expect. In turn others will value you as well in turn affording you better opportunities, more money, and a better lifestyle. The moral of the story is, if you have to fake it do, ask for what you are worth, know where you are going in life whether it be in corporate America or as a solo-entrepreneur. Never settle for less than you are worth!

Stacey Wockenfuss is a professional internet marketer, virtual assistant and business coach who specializes in helping people reach their own goals of business ownership and working from home through her guides, ebooks, and sound business advice

Why Freelance Marketplaces Are Not a Small Business Owner's Friend

As a small business, one of the most tempting ways to get affordable web design services is to use a freelance marketplace such as oDesk or eLance. The simple fact is using these marketplaces is one of the biggest mistakes that a small business or start-up company can make. Taking this avenue is going to be a huge drain on both your time and your wallet.

Let me share with you a small nightmare story from one of these marketplaces. One small business owner decided that he was going to use eLance to have a small program developed for his company. He was a veteran user of eLance and had reviewed numerous applications with no problem but that didn't stop him from getting scammed. He hired what seemed like a reputable coder. The coder ended up taking advantage of the eLance terms of service and made the business owner pay early before the work was complete.

As if that wasn't enough, the coder was able to bill him for another $140 dollars without his consent! All in all, the business owner ended up with a code that didn't work and a bill for over $300, and eLance only gave him back $75 in credit after fighting with them via email!

So what do you need to do to keep yourself and your small business safe?

• Avoid freelance sites like eLance for development services; they can rack up a hefty bill before you even get a working program.

• Don't trust an applicant just because their application hits all the right notes, some of them have more experience in conning you, then you have in reviewing applications.

• Don't waste time reviewing all the applications that flood in on these sites, a single job could have an upwards of 30 applicants. As a small business you don't have time to waste on these applicants without the guarantee of a good hire.

Luckily there are companies that will take the guess work out of hiring the perfect web service developer and coder! Engineering recruiting firms go through the available applicants for you one at a time and make sure that they are not only qualified, but that the work they turn out is quality!

Some people fear that these firms cost more money for their engineers; however the slightly higher cost is easily justified when you realize that you are not paying extra for bad programmers, throwing your time away on application review, or being stuck with unqualified workers.

Bottom Line, if you are a serious start-up or small business owner you need to avoid the freelance marketplaces and use a recruiting firm to get the job done right.

Dritlap Parfozzi is a web developer and part time engineer that has recently retired from his full time job as a software designer. He spends most of his time now working with Engineer Nexus http://www.engineernexus.com/ helping start-up and small business find reputable and affordable engineers and developers for their companies.

Marketplace Help in Building a World of Opportunities for Designers

If you have just started out as a designer, you might be finding it hard. You will have sent resumes to all the big design companies and you might have even had a few interviews.

However, you probably didn't get any of the jobs and they probably all had the same reason - you didn't have any experience. You will feel downhearted because you did everything right in college and you will have had internships with design companies, so how much more experience do they want you to have?

Also, how are going to get the experience unless a company is willing to take a chance on you. In the old days, designers were likely to get a job with the company that they interned for, but today, things are a lot different.

Companies are suffering in recession and they would rather get another intern than hire the one they have once college is finished. This is because having an intern is free. They don't have to pay the intern, so it is saving them money by hiring interns over and over again.

If you are in this situation and you are worried about where your next paycheck is going to come from, then read ahead because all is not lost and you did not waste your money in college, doing website design.


This is the point where you are going to be using your own initiative. You don't need to rely on big design companies for work, in this industry. You can start up on your own.

Coming straight out of college might mean that you are a little bit scared of starting out on your own, with your own business, but this is definitely the step that you need to take to get work, otherwise you are going to be having interviews and getting turned down for the rest of your life.


You are going to be doing freelance work. This means that you are self employed and you are going to be hired on a job-to-job basis. You don't have a contract with a big company, but you can apply for actual design work on jobs that suit you.

You are probably thinking that you don't even know where to begin and you don't know where you are even going to find companies that hire per job, but it is a lot easier than it looks.

Marketplace Websites

What you are going to do is sign up for some marketplace websites. These are websites that specialize in crowd sourcing. Workers sign up and then can search a list of jobs that companies have listed.

The way it works is that the website controls everything so if there is a dispute, they can act as a mediator and hopefully get everything sorted.

Workers sign up and make a profile with some information about them and their experience. This is where you would write about your experience as an intern and as you get more work, you will update your experience.

The worker then searches for a job and makes a bid on a job once they have found a suitable one. If their bid is accepted, they wait to be contacted by the employer and then they start work. Once the work is done, they get paid and the employer gives them feedback on their profile.

The feedback is very important because people with the most feedback are more likely to get more work and therefore, make more money. All the work is done from home, around the marketplace website.

InnoDojo is a very successful marketplace, specializing in big and small redesign needs and consulting. They work with anyone from small companies to massive corporations and bloggers to online stores. If customers have a problem with their website, InnoDojo can put them in contact with a consultant who can help. They will take care of small tweaks and complete overhauls with the same enthusiasm. Their consultants keep their clients informed and show them why their current design is costing them customers

How To Make A Marketplace Work For a Website Designer

Today's world runs off of the Internet. It is not uncommon for someone to go to a website for a product they want to buy or a service they want to book. However, a poor website can give potential clients the wrong idea about a service and can cause a business to lose money before they even have an opportunity to make it.

Thus, a large market for web designers has opened up and become very profitable for a number of web design firms and freelancers. Not only do they design websites, but they also redesign existing websites for clients which allows them to always stay busy and have an influx of funds going in their bank accounts.

However, not all web designers are drowning in clients. Freshly-minted college graduates who want to work in the industry have to build their brand and rely on their portfolios before they earn the trust of clients. Yet, portfolio may be the calling card, but their skills will get them the job.

They should also possess certain skills which would enable them to garner work regardless of the economy. They must be able to meet deadlines. Many people are on a tight timeframe and want their work to be finished when the designer tells them it will be done.

Another skill set that is highly important to clients is the ability to work well and successfully collaborate with them. Designing a website requires two or more people to work together to create the ideal result. Listening to clients and being honest with them about their abilities and what is possible to achieve with their requests.

Once the web designer can accurately rely on the above skills are they ready to have the marketplace work for them. The first thing budding designers should do is compare their costs with the market and adjust their prices accordingly.

For example, if a new designer discovers that he or she charges as much as someone with years in the industry and a strong client base, then that person will need to adapt his or her prices to reflect more realistic prices.

After the pricing structure has been sorted out, they need to set up a website. Although this seems par for the course, few web designers have their own sites or one that accurately reflects their skills. They need to market themselves just like every other business.

Marketing is a large part of all business plans, and designers that fail to focus some of their energy towards marketing will have a more difficult time booking clients or getting web design firms to consider hiring them. With the power of today's social media age, there is no reason for a designer to ignore the power of marketing and social media.

Yet, sometimes marketing, a top-of-the-line portfolio and well-cultivated skills are not enough to get a designer noticed. When that happens the web designer should not be afraid to approach clients, other designers or web design firms and let them know that they exist.

Approaching firms and clients to learn what they are want in a web designer and speaking with a fellow graphic designer will educate them on what the market wants in graphic design.

All businesses large and small need help with their websites. Some need a site built from scratch while others need their websites redesigned to reflect a changing business model or to modernize their existing company.

With many web designers overwhelmed with managing their clients and amount of work, there is no reason for all graphic and web designers to have a difficult time finding work. They just need to learn how to make the marketplace work for them.

InnoDojo is a marketplace for large and small business owners to find the best web designer for their needs. The company is headquartered in Plano, Texas and it specializes in web consulting, logo design and web design in addition to assisting clients with identifying their corporate identity. The company prides itself on its ability to handle large and small projects and employing designers with a wide variety of skills for the web design marketplace.

How to Cut Your Transportation Costs With Virtual Transportation Marketplace

The process goes as follows: Transportation or logistics companies enter their free capacities and freight services into the database and then wait for cargo owners to contact them or they can give price quotes to the cargo owners which are already entered their transportation needs. Companies looking for transportation can either select the best offer of transportation capacities provided, or make offer of their own and wait for carrier to contact them.

The main reason why this transportation marketplace significantly reduces costs for both sides involved is because the transportation vehicles can fully reduce empty-running. Without freight exchange if freight carrier had delivery from point A to point B he would make a delivery and then have to search for another freight ready to go in opposite direction. Transportation marketplace allows him to find fright he can deliver back to the point A and make some profit in the process. Because he has to return back anyway it is better for him to charge less than to go back with empty vehicle. Because transportation companies are ready to lower their fees, just to avoid empty-running, freight owners can benefit and get better deal. It is a win-win situation.

Further benefits for both sides are:

Financial security - most internet transportation marketplace platforms requires from all their customers (both freight owners and transportation companies) to be in the business at least six months or a year to be admitted to the customer base and granted the use of the program. Unethical users in the business are put on the black list and are forbidden from any further use of the program. Also, all of the other clients are warned about their behavior. Some of the transportation fright exchange companies even have their own legal team which collects legitimate claims.

Reputation building - transportation fright exchange companies have their own system of feedback and website forums, so you can check any of the other users whenever you like and find who is most trustworthy.

New business contacts- as a client you'll have access to database of companies, so you can negotiate for transportation terms by yourself and get better price and service.

Time saving-Because each day all users have access to thousands of offers of available loads and vehicles, you can find transportation or freight almost immediately

Reduced risk- Most freight exchange platforms allows anyone wanting to become a virtual transportation marketplace customer to test the program in real-time for limited period of time (usually for weeks) free of charge and without obligation prior to signing a contract.

Business to Business Marketplace - A Gold Mine for International Trade!

A business to business marketplace is a platform that helps local as well as global traders to connect with each other in order to grow their business and increase their revenues. It is a place where buyers, sellers, suppliers, wholesalers, distributors and resellers can connect with each other and discuss their business opportunities. Business to business marketplaces and web portals have become one of the most sought after options for the international trade. This is because such web portals allow local as well as global traders to do business at their least expenditure.

The IT related business solutions, after their doldrums, once again emerged with B2B websites that give wholesalers the liberty to expand and promote their business to worldwide traders without spending huge fortune. Prior to B2B web portals, the interface that existed between buyers and sellers was in the form of brokers.

Brokers are the persons who help two or more businesses to weld a profitable business relationship with one another as well as with the other traders across the world. Some of the brokers evolved themselves as wholesalers, one cannot eliminate from international trade because of different reasons. In such cases, these brokers virtually put international trade to ransom. As a result, international traders had to bear the burden of excessive brokering charges that reflected on the prices of goods / services they wanted to sell. Such an increase in the prices of goods / products being sold ultimately made them unattractive for the international market.

B2B portals and websites allow global traders to directly interact with each other in an effective way without bearing any extra brokering charges. Such business to business websites are springing up with an extensive growth rate not only because they allow global traders to connect but also because they make brokers to charge their clients realistically. In fact, now even brokers are using B2B web portals to find out new clients.

A B2B website offers its services to a wide range of traders that include, but are not limited to, sellers, buyers, suppliers, manufacturers, wholesalers, importers, exporters, stockists, distributors, resellers and dropshippers. In this way, B2B websites have become a crucial trading tool for everyone.

The success of B2B websites lies in their simplicity. You simply have to get yourself registered there, and voila! Now, you can post your own selling / buying leads, can contact other traders all over the world, can also advertise your company to millions of potential customers and much more. Choose a B2B website very carefully after analyzing all the features it offers and list of companies and traders already registered there.

It is understood that if a B2B website or a business to business marketplace used in the right direction, it can become a gold mine for international trade.

Furniture manufactured - Market Place

Furniture manufactured in Indonesia is in very big demand from the people all over the world. It is because of the high quality of the products and also it is available at cheap rates. Indonesia Furniture Handicraft Wholesale Marketplace offers them affordable products that can be shipped to any part of the world.

There are numerous options available for discovering them such as the numerous product ranges, but original Indonesia furniture can also be customized as per your choice and budget. For worldwide trading, you will be required to build Furniture Store for supporting the marketing promotion. You will be surprised to know that there are number of Indonesian collection including various types and styles. Because of the styles and their designs, they have been appreciated and bought by people all over the world.

The Wholesale Marketplace could also be a good addition value for providing the various solutions to commercials. But, with the furniture market it could be more contribution to business in Indonesia in general. There are lots of handmade handicraft products and lots of choices from Sulawesi, Sumatra and Java. Depending upon your choice and preferences, you can select the best one for your home.

For all those who are looking for unique furniture for interior, Indonesian handmade furniture is one of the best options. This country is known for its cultures and islands and it gives excellent panache of furniture. There are a lot of choices for furniture made from wood. The products manufactured form wood give more quality and it could also give you all that you need to set your interiors. With affordable prices you can find unique products for your dream home. With specialized wood furniture designs you can get natural interior in your home and feel the beauty of it.

You can search for a Furniture Handicraft Wholesale [http://ngikut.info/indonesia-furniture-handicraft-wholesale-marketplace.php] store for getting great discounts. Click here to know more about Indonesia Furniture Handicraft [http://ngikut.info/indonesia-furniture-handicraft-wholesale-marketplace.php]

Suggestions for Finding Profitable ClickBank Marketplace Products

In other words it's exactly where the entrepreneurs can without difficultly find and market electronic goods without having ClickBank obtaining to be concerned of all the operate particulars and software package. This bylaw is mandatory and have to be follow by every single vendor. In each and every specialized niche imaginable, there are products that have been positioned on the ClickBank Marketplace by the developers of that item for you to promote, and make anyplace from 35 - 75% commissions. When you delve further into every category you'll see merchandise in extremely specific niches. As an instance there are ClickBank goods on an assortment of fishing subjects like: fish bait formulas, caring for tropical fish, tuna fishing, carp fishing, creating flies, koi fish ponds and far more. So, as you can see most of the items are really particular and goal a special market.

Be mindful looking through the stats:

As for seeking for just the correct product that will have the greatest possibility of selling, you require to look a small bit additional in the ClickBank Marketplace for all of the data it has that will aid you to do that. Appear for the gravity quantity. No that is not the a single that Issac Newton gave us, that is the indicator of how many models have been sold based on the number of affiliates that are advertising it. An excellent high number, 40 - 110 is a great quantity to have in this placement. It means it is offering rather nicely and you can go onto the next requirements.

Even so, be warned, often it is ideal to encourage items that other affiliates aren't. As an example I know of a two design teach club items showcased in the Market in which one has a reduced gravity and the other a higher gravity. The exciting issue is, right after examining the two membership items carefully my summary is the product with the reduced gravity is the excellent solution. When I researched it I uncovered 1 membership website (the one particular with the greater gravity) experienced been running a 12 months longer than the other so the regular sale data appeared larger (due to longevity), for this reason the cause why most affiliate marketers assumed (in my viewpoint wrongly) that the product with the higher typical sale was the far better marketing item. So, be careful studying gravity and regular sale stats as they may not show the genuine story. There could be a hidden goldmine other affiliate marketers haven't found. A whole lot of affiliates are like sheep and all follow each other.

More items to seem for:

The refund fee is a great amount to search at. Is it very high? Then stay absent from it. This signifies that a lot of folks are asking for their income back! That does not bode nicely for you as you want to offer with something that has credibility and staying electricity. Depart the net site on one particular tab, get the affiliate website link from the ClickBank Marketplace, place it on a notepad doc and then change your attentions to the advertising element.

Thursday, October 25, 2018

Marketing - How to Position Yourself in the Marketplace

Facebook is one of the sites that has shown the fastest growth over the last few years and has become the biggest social networking site on the internet. It even outranks Google these days in terms of traffic received. Currently there are more than 400 million active Facebook users and more than 50% of these active users log on to Facebook in any given day. That is a big chunk of people to market to! If you are not using Facebook to it's full potential to market your online business, you are leaving a lot of money on the table. There are many ways to market with Facebook. Most of these ways are totally free and some ways are paid forms of advertising.

You have the friends, now what?

Now you can start building a relationship with them. Message them occasionally and start posting status updates of your day to day life (not in your niche). People will realize that you are a real person and are not just there to market. As soon as you have built some credibility with your friends, you can start marketing.

Ways to get free traffic with Facebook:

There are a bunch of ways to get traffic to your sites, blogs and links. Here are my top ones.

How to get targeted Facebook friends quickly.

After you created a free account at Facebook your number 1 mission should be to get as many friends as possible, preferably targeted to your niche.

If you want untargeted friends, just search for "more Facebook friends" in the groups. (This is a good group to get more friends.) Now join some of these groups. People here have only one purpose and that is to build a huge friend list. Post your name on the wall and discussion boards a few times, asking people to become your friend. In the discussion board there should be posts with hundreds of emails. When you go to "invite new friends" you can insert an unlimited amount of emails, to invite these people. People from these kind of groups, will accept you, because they want extra friends. If you add your email as well, you will get more friends invites almost virally.

If you want targeted friends, search and join groups in your niche. Start inviting people from here, make some good informative posts and comments on the groups and people will start following you if they see you share the same interests. Only join groups that are active and are getting new members all the time. Post regularly on these groups and you will see how your friends multiply. I get almost 25 friend requests each day this way. You can also search for events in your niche and do the same.

I am a B.com graduate I am doing online business. I like that very much. I am selling many e books. I like to gain knowledge in different fields, so at my home I simply sit before the computer and gather lot of information in different subjects. Now i am selling all of them as e books. Ways to get free traffic with Facebook: There are a bunch of ways to get traffic to your sites, blogs and links. Here are my top ones.

Wednesday, October 24, 2018

Getting an Edge in Sports Betting: Contrarian Sports Investing

Many people enjoy sports, and sports fans often enjoy placing wagers on the outcomes of sporting events. Most casual sports bettors lose money over time, creating a bad name for the sports betting industry. But what if we could "even the playing field?"

If we transform sports betting into a more business-like and professional endeavor, there is a higher likelihood that we can make the case for sports betting as an investment.

The Sports Marketplace as an Asset Class

How can we make the jump from gambling to investing? Working with a team of analysts, economists, and Wall Street professionals - we often toss the phrase "sports investing" around. But what makes something an "asset class?"

An asset class is often described as an investment with a marketplace - that has an inherent return. The sports betting world clearly has a marketplace - but what about a source of returns?

For instance, investors earn interest on bonds in exchange for lending money. Stockholders earn long-term returns by owning a portion of a company. Some economists say that "sports investors" have a built-in inherent return in the form of "risk transfer." That is, sports investors can earn returns by helping provide liquidity and transferring risk amongst other sports marketplace participants (such as the betting public and sportsbooks).

Sports Investing Indicators

We can take this investing analogy a step further by studying the sports betting "marketplace." Just like more traditional assets such as stocks and bonds are based on price, dividend yield, and interest rates - the sports marketplace "price" is based on point spreads or money line odds. These lines and odds change over time, just like stock prices rise and fall.

To further our goal of making sports gambling a more business-like endeavor, and to study the sports marketplace further, we collect several additional indicators. In particular, we collect public "betting percentages" to study "money flows" and sports marketplace activity. In addition, just as the financial headlines shout, "Stocks rally on heavy volume," we also track the volume of betting activity in the sports gambling market.

Sports Marketplace Participants

Earlier, we discussed "risk transfer" and the sports marketplace participants. In the sports betting world, the sportsbooks serve a similar purpose as the investing world's brokers and market-makers. They also sometimes act in manner similar to institutional investors.

In the investing world, the general public is known as the "small investor." Similarly, the general public often makes small bets in the sports marketplace. The small bettor often bets with their heart, roots for their favorite teams, and has certain tendencies that can be exploited by other market participants.

"Sports investors" are participants who take on a similar role as a market-maker or institutional investor. Sports investors use a business-like approach to profit from sports betting. In effect, they take on a risk transfer role and are able to capture the inherent returns of the sports betting industry.

Contrarian Methods

How can we capture the inherent returns of the sports market? One method is to use a contrarian approach and bet against the public to capture value. This is one reason why we collect and study "betting percentages" from several major online sports books. Studying this data allows us to feel the pulse of the market action - and carve out the performance of the "general public."

This, combined with point spread movement, and the "volume" of betting activity can give us an idea of what various participants are doing. Our research shows that the public, or "small bettors" - typically underperform in the sports betting industry. This, in turn, allows us to systematically capture value by using sports investing methods. Our goal is to apply a systematic and academic approach to the sports betting industry.

The Collector's Marketplace Values And The Decline Of Value On Items We Saved For Increasing Value

As the economy sinks due to greedy businesses using foreign labor and a government that feeds its pockets off of the greedy corporations the economy dives to a level that the wealthy businessmen and women are satisfied with. These wealthy business men and women do their best to keep the general public that's not business at a wealth level where they cannot create competition against them and then to boot the general public will have to buy their corporate products exclusively because there's nothing else. This scenario has been found out to be corporations and wealthy business personalities purchasing democrat politicians and paying these democrat politicians to raise taxes that in fact destroy their "Small Business" competition.

Yes, the democrats are preaching that they want to "Raise Taxes" on the wealthy but the fact of this is the wealthy are paying the democrats to "Raise Taxes" because it destroys small business and diverts all U.S. citizens spending to the corporations and wealthy.

It's mind bending going on to fool the public because everyone wants the wealth diverted "Away" from the wealthy and corporations. The democrats preaching that they want to raise taxes on the corporations and the wealthy to take wealth away from the wealthy works in the democrats favor to get votes. The reality is the democrats are getting paid by the corporations and wealthy to raise taxes on them that will destroy small businesses and divert "All" the wealth in the U.S. to the corporations and wealthy. By preaching "Higher Taxes On The Rich" that the voters like the democrats get the votes to divert "All" wealth in the United States to the corporations and wealthy under false pretenses for even higher corporate profits.

The problem is when corporations control the public wealth prices rise and wages go down. When businesses talk about growth they do not mean growth of wealth for the working public because the control of public wealth is what businesses want to control. They mean growth in the population through massive immigration and the diversion of wealth to them.

The problem with the diversion of wealth to one group of people is it takes wealth away from U.S. citizens and devalues the items bought and sold in the collectors marketplace because only a certain section of the general population has the money to pay for a collector's item with decreased competition for it. "The collectors marketplace is based on someones willingness to pay an ever growing increasing price for an object that isn't so abundant as it trades hands over the years".

No matter what you enjoy collecting for value or for personal wants when the economy sinks into a controlled environment all collectors values decrease on collected items individually and as a group of items collected.

Millions upon millions of people have a large portion of their saved earnings invested in objects of collectibility that are dependent on a free marketplace filled with collectors that have plenty of expendable cash to pay the higher prices for objects of collectibility as they trade hands.

No matter what you enjoy collecting, "Dolls", "Sports", "Trading Cards", "Comic Books", "Transportation", "Politics" or "Entertainment" if all the wealth gets diverted to one body of control being "Government" or "Corporate Entities" the years you spent creating some monetary gain through collectible objects will be time wasted and earnings lost.

How To Survive The Antiques Marketplace?

Buying or selling antiques is surely not the easiest of all trades. With fake replicas and claims in the offering, buyers and sellers of antiques and collectibles need to stay high on information to make the right decisions. If you want to access some tips to buy and sell antiques that will help you make the right choice, let us find the best suggestions to purchase or sell antiques.

The first and foremost thing for you to emphasize on is to gather as much information as possible before you start dealing in antiques. Before you decide to buy or sell vintage antiques, you should clearly specify your expectations and what you like and can afford. Secondly, it is highly recommended that you buy antiques only from reputed antique dealers or other sources of antiques such as antique shows. If you notice a numbered code instead of a specific price, it is quite possible that the seller may charge you according to who you are and not what the antique is worth of.

It is also recommended that you buy antiques from reputed event shows that are organized by regulated bodies such as British Antique Dealers Association, The Association of Art and Antique Dealers, or your local body. Moreover, you should always try to find out facts from the seller or his/her authorized agents before making a final decision.

No antique purchase should preferably be made without focusing on aesthetics, rarity, genuineness, desirability, and great condition. It is best to ignore buying antiques if they are characterized by cracks, fractures, missing parts, discoloration, breaks and tears, scratches, dings and gouges, missing parts, etc. It is always a good thing to avoid posing as a trade buyer as this may mean you could end up losing your consumer protection rights.

Also, you should emphasize on getting a receipt for your antique purchases. In addition to these tips and precautions, it is best to ask for discounts using your judgment. Before this, you should handle the item and look it from different angles. Using a magnifier will be highly recommended for this purpose before you take out the money from your pocket.

If you want to sell antiques, it is best to get an "estimated sales price" by opting for online appraisal services or visit antique-related websites that specialize in online auctions to look up past results. You may even visit these websites to search the inventory for the purpose of comparison pricing.

Follow these tips for buying and selling antiques & collectibles and you will surely end up being on the winning and profitable side!

When it comes to buying antiques and collectibles, most of us are clueless as to how to make smart purchases and sales. Worry no more, find out how to crack the deal the smart way.

Marketplace Lending: A Viable Option For Business Capital

In today's world of commercial finance, we are experiencing the New Normal in terms of business financing and how businesses acquire capital for growth and expansion. I largely consider myself an advocate of traditional lending through the use of banks and commercial finance companies due to the lower cost of capital. But, due to the way commerce is conducted in today's world with the use of technology and the fluidity of markets because of increased accessibility provided by the Internet, the need for compatible sources of capital have arrived via the fintech ("financial technology") boom. Enterprising entrepreneurs have recognized a sizeable opportunity in that a majority of small businesses lack the access to capital needed to grow and sustain their businesses that provide jobs and resources to communities throughout the US. I would have laughed wholeheartedly a decade ago if approached with the business model most marketplace lending sources offer to small businesses now. However, I'm the one that's being laughed at by these enterprising firms because via creative destruction mainly exacerbated by the Great Recession, they are filling a relevant need in the market both now and for the foreseeable future. I think it's safe to presume that we're not in Kansas anymore in terms of the traditional way of providing capital to the small business market via banks and commercial finance companies. I don't believe that this model will become obsolete, but I do think that it will begin to decrease in scope as marketplace lending takes on more of a relevancy in the market because the way in which commerce is done today is not the same as it was done a decade ago.

Marketplace Lending as a Viable Lending Source for Firms

Business ROI has do with the strategies and decisions a business owner and his / her team make in order to optimize operating profits for the benefit of the firm and its stakeholders. These methods become more acute once business loans are obtained because there's a requirement to not only repay interest, but also the principal of the loan. The key component of this repayment risk for the business owner is the level and amount of interest charged. Traditional lending sources have been able to provide relatively low-cost business loans, but there's been a couple major downsides: (1) mostly offered to prime customers that have ideal personal and business credit and (2) abnormally long underwriting and decision times even for prime prospects. What happens to those entrepreneurs that are categorized as mid prime prospects with semi-ideal personal and business credit profiles? Most of these prospective borrowers are left to find other ways and means of meeting business capital challenges primarily credit cards and consumer loans that are not ideal in terms of cost, loan term, and repayment structure. Financial technology firms have come along in today's market to provide business loans to viable firms that do not fit into a traditional financing sources "credit box". In other words, there's flexibility in the structure of the loan product. One downside to marketplace lending is on the high cost of capital due to the Peer 2 Peer model which basically means there's no middleman between investors and borrowers. In lieu of the benefits that entrepreneurs receive from a marketplace lending source (flexible underwriting and decision structures, fast application and submission platforms, prompt turnaround and access of funds, etc.), the high cost of capital makes sense. In order to minimize the risk of default, business owners must assess the impact the loan will have on increasing and sustaining free cash flow for both repayment and operational growth. Thus, the business and technical risk of effectively using a marketplace loan is with the entrepreneur in that he / she must earn a higher ROI than the interest cost of the loan in addition to the other operating and capital expenses of the business. Welcome to the New Normal.

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